As a 2021 Sony Music Entertainment Touring & Events Intern, I researched, ideated, and presented a seven week Miley Cyrus headlining experiential event idea for Sony Music Entertainment’s Summer 2021 Intern Showcase. Combining live performance with tech, new business, and social good, this event idea details why Miley Cyrus should partner with Roblox for a major in-game virtual event to celebrate the anniversary of her first album as well as pride month.
Below is the pitch deck I created for the event.
Event mood board
Digital and physical event item proceeds will go towards LGBTQ+ organizations such as the Foundation for AIDs Research and Miley's Happy Hippie Foundation